Well overdue!

My last training session with Dubai Duty Free was before the COVID-19 pandemic. So, I was delighted to be invited back to run two sessions with over 70 wine advisors.

We discussed the South African wine market, the country, and the wineries, including a tasting of about ten wines from:

Avondale, Cederberg, Delaire Graff, Cape Point Vineyards, Ghost Corner, Groot Constantia, Tamboerskloof, Stellenzicht.

We now have 30 wine brands and the Cederberg Beer in the DDF stores.

The team plays a crucial role in educating consumers and providing recommendations. This training helps wine advisors provide accurate information and insight about the wines.

The sessions are great learning for me too!